The7 WordPress Theme – PageSpeed Score 77:65
Theme Created: 2013-09-11 Full Theme Description DEMO
The7 is perfectly scalable, performance and SEO optimized, responsive, retina ready multipurpose WordPress theme. It will fit every site – from huge corporate portals to studio or personal sites.Your site will always look sharp and utilize 100% of screen estate on every device. There are no jerky “responsiveness points”. Plus The7 features adaptive navigation menu on smaller screen sizes.
The7 allows you to customize almost every aspect of its appearance via handy theme options panel.
The7 comes with Visual Layout Builder. Create almost any layout you can imagine in only couple of clicks!
6 ready-made skins in different color schemes for different purposes is included.
The7 features two slideshows developed exclusively for it: Porthole and 3D. Metro (based on Swiper) and Revolution slider were heavily customized to fit theme perfectly.
The theme has ability to add individual headers to every page/post/project. Choose one of 4 exclusive slideshows or a fancy header (3 layouts available).
Theme is 100% compatible with industry-leading SEO plugins like “All on One SEO Pack” and “SEO by Yoast”.


See on mobile

See Responsive Design Test Online
W3C Validator
Validator performs the markup validation of HTML and XHTML documents and allows to evaluate the technical quality of web page code. It is important for browser compatibility and site usability.
Result of Home Page validation: 6 errors
Performance evaluation via PageSpeed Insights on Desktop and Mobile Device
Analysis was done for the Home Page of theme demo.
PageSpeed Insights fetches a site with a webkit renderer that emulates both mobile and desktop devices and takes into account characteristics of mobile networks.
The results returned by the PageSpeed Insights API includes the following information: PageSpeed score, summary statistics for the page and PageSpeed results for rules based on general principles of web page performance.
1. PageSpeed score
The PageSpeed Score (0-100) indicates how much faster a page could be. A high score indicates little room for improvement, while a low score indicates more room for improvement. From the point of theme evaluating this characteristic shows how in the theme had taken into account the data processing, minification and optimal loading.
Desktop PageSpeed Score
Mobile PageSpeed Score
2. Page Statistic - Breakdown of page resources size

Number and total size of all requests
Desktop | Mobile | |
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Total size of all requests (considering the compression of HTML, text, CSS and JS resources) | 2870 KB | 2824 KB |
Number of requests | 122 | 121 |
As we can see from graph and summary table:
- The amount of downloaded data for desktop and mobile devices is virtually identical (the difference is not over 10%).
- The page is too heavy - especially for mobile devices: mobile users may just close the site before the end of its loading.
- The number of requests for desktop and mobile devices is virtually identical.
3. PageSpeed results
PageSpeed analyzes web pages using rules based on main principles of web page performance and generates result for each rule. Following table shows results of the evaluation and recommendations for rules, which performance depends on the quality of the theme source code.
Rule | Desktop | Mobile |
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Avoid landing page redirects Theme has no redirects. |
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Reduce server response time In our test, server responded in 0.91 seconds. There are dozens of potential factors which may slow down the response of server: slow application logic, slow database queries, slow routing, frameworks, libraries, resource CPU starvation, or memory starvation. |
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Minify CSS Compacting CSS code can save many bytes of data and speed up download and parse times. |
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Minify HTML Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and parse times. |
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Minify JavaScript Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and execution time. |
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Eliminate render-blocking JavaScript and CSS in above-the-fold content Theme has 4 blocking script resources and 21 blocking CSS resources. This causes a delay in rendering Theme. |
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Optimize images Properly formatting and compressing images can save many bytes of data. |
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Prioritize visible content You have the above-the-fold content properly prioritized. |
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